marcus – Blog – ad-Shot Online Marketing

6 tips to encourage interaction with your community

February 11, 2022 Instagram, Marketing, Social Media

We've all been there: you're sitting on the train on the way to work or waiting for your order in a café while scrolling through your Instagram feed. You probably haven't opened Instagram to be really active. You were probably just bored and had nothing ...

Setting the right social media goals: What you need to know

February 1, 2022 Instagram, Marketing, Social Media

It is sometimes difficult to keep track of things in the social media jungle. You should constantly focus on your own goals and how you can measure them. The goals you pursue on social media should first and foremost always match the goals and experiences ...

Instagram Insights made easy: How to improve your marketing and understand the statistics

January 13, 2022 Instagram, Marketing, Social Media

Are you already analyzing or are you still estimating? If you listen to your gut feeling on Instagram and rather estimate how many users really click on your website, you should urgently change this. Instagram Insights gives you the opportunity to get deeper insights into your ...

Affiliate marketing: What is it and why is it important?

November 11, 2021 affiliate marketing, Marketing

Affiliate marketing has long been an integral part of online marketing. Affiliate marketing involves a partnership between a publisher and an advertiser. The publisher integrates the advertiser's advertising material on its website in order to navigate users to the advertiser's website. The result is a ...

Which is better: building an in-house marketing team or outsourcing marketing to an agency?

October 18, 2021 Marketing

Which is better: building an in-house marketing team or outsourcing marketing to an agency? It has become increasingly difficult for entrepreneurs to do all the marketing work themselves. Marketing isn't just about creating a website and running a blog - these days it's also about social ...

Google CSS in Affiliate

August 11, 2021 affiliate marketing, Google, Marketing

What is CSS? CSS stands for Comparsion Shopping Services. First of all, it is basically Google Shopping. The difference here is a bidding advantage of around 20% compared to normal Google Shopping. Certified partners therefore have the advantage here of being able to enter into higher ...

The affiliate industry meets again – at OMG Nights Hamburg

July 5, 2021 affiliate marketing, Events

Covid-19 has also had our industry under its spell for several months. Any opportunities to connect and exchange ideas within the industry also largely fell flat. And that's now a thing of the past! As we miss you and the entire industry very much, we ...

Why affiliate marketing is a great strategy for any business!

June 3, 2021 affiliate marketing, Marketing

Affiliate marketing has been an integral part of online marketing for a very long time. Affiliate marketing refers to a partnership between an advertiser and a publisher who are connected by a network. If you would like to refresh your knowledge of exactly how affiliate ...

Instagram algorithm 2021: Current changes and tips for a better ranking

May 11, 2021 Instagram, Marketing, Social Media

Alongside Facebook and YouTube, Instagram is one of the largest social networks with 1 billion users worldwide. Instagram is an ad-financed platform and offers companies and users the opportunity to share posts in the form of photos and videos. The algorithm can serve as an ...

Affiliate marketing as an opportunity for companies in the Corona crisis

January 23, 2021 affiliate marketing, Marketing

Why now is the best time to start an affiliate program (with ad-shot). 1. affiliate marketing as an opportunity Due to the coronavirus crisis that has affected us all, we know that the marketing budgets of many companies are currently tight. From this point of view, especially ...

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